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Gooseneck Vineyards
Objective: Gooseneck Vineyards wanted to evolve their existing brand assets to become a a lifestyle brand, with a preppy, upscale “Nantucket” look. New website, illustrations, branded swag and collateral was developed.
Process: A new brandguide was developed with instructions for photography and social media.
Result: The new look increased sales and social media followers instantly, and the evolved assets helped develop the brand into a lifestyle brand.